Details
This course will take you step-by-step through proven approaches to Public Relations (PR) planning and management. By following these steps, PR professionals will achieve results that can be measured and reported back to top management, and directly contribute to the organization’s success by enhancing its reputation and improving its relationships.
You will be shown how the fundamentals of PR are vital, and how significant they are to understand organizational reputation and relationships. A PR Professional can often be in a challenging, difficult and even confusing situation; therefore, attending this course will enable you to develop the skills needed to present practical and achievable plans that win the confidence of management.
Course Methodology
The workshop is designed to be interactive and participatory and includes various pedagogical tools to enable the participants to operate effectively and efficiently in a multifunctional environment. The course is based on presentations, role playing and group exercises, experience sharing in roundtable discussions, as well as team exercises and group debriefs.
Course Objectives
By the end of the course, participants will be able to:
- List the functions of Public Relations in a changing environment
- Plan and organize a PR program by familiarizing themselves with the main functions of a PR professional
- Practice the key communication skills and techniques essential for performing their PR duties
- Implement their know-how to communicate effectively with the internal and external public of the organization Justify the role of a PR professional in supporting the image and reputation of the organization by becoming proficient in both verbal and written communication Prepare and execute a press conferenc
Target Audience
Managers, supervisors and officers experienced in public relations. Other key personnel whose work involves contact and interaction with the internal or external public, particularly in the areas of personnel, marketing, sales, training and administration will also benefit from this course.
Target Competencies
- Planning, organizing and leading
- Controlling and evaluating
- Written communication
- Public speaking and media handling
- Building rapport
Schedules
| Mon, Tue, Wed | 10:00 AM — 04:00 PM |
| Mon, Tue, Wed | 10:00 AM — 04:00 PM |
| No. of Days: | 3 |
Brainify Nigeria
About Us
Located opposite Salvation Ministries, Elelenwo Satellite 1, Off School Road, Elelenwo, Port Harcourt, Brainify Nigeria is a premier educational institution offering a diverse range of courses. Our mission is to empower individuals and organizations to meet their goals through our comprehensive training programs.
Our Courses
We offer a wide range of courses in various fields including:
- Project Management: Our Project Management courses are designed to equip students with the necessary skills to manage projects effectively and efficiently.
- Process Management: Our Process Management courses aim to help students understand and improve business processes.
- People Management: Our People Management courses focus on developing leadership skills and managing teams effectively.
- HSE (Health, Safety, and Environment): Our HSE courses provide knowledge and skills to manage health, safety, and environmental issues in the workplace.
- ISO (International Organization for Standardization): Our ISO courses offer training on various ISO standards and their implementation.
- Information Technology: Our IT courses cover a broad spectrum of topics such as Software Development, Data Science, Cybersecurity, Cloud Computing, AI and Machine Learning. ...
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